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ilūm


2019-FA
// branding & product design

collaboration: Hayley Stringer & Hyunjee Min



































contemporary home decor
sensory experience
illusions of space expansion
connect back to nature and open up a space
brighten + enhance

























materials:
mirror - bent lamination veneer / white powder coated steel / LEDs / other hardware
sconce - wood / white powder coated steel / interior lined with LEDs
water feature - bent lamination veneer / white powder coated steel / other hardware



















inspiration:





















user research & feedback:

market research through social media - “plantfluencers”
feedback - posters + quick survey
personal investigation - “richie”










process & model ideation:


chipboard / cardboard / bluefoam studies
concept refinement + iterations
sketches and studies to better understand scale